WordPress can be a smart choice when your team needs to publish often and the product is content-led. A custom build makes sense when the experience, integrations or performance requirements are more specific.

Make the next step clearer.

Start with the job the website needs to do. Choose the simplest system that can do that job well, and leave room for a sensible next step.

That is the standard we bring to every HENNT engagement: useful thinking, careful making and a partner who stays close to the outcome. If you are working through a similar question, start a conversation with us.